New produce and product ranges, trend-setting innovations, effective marketing strategies and sales concepts, comprehensive service, reliable delivery, intensive dialogue with the consumer, quality assurance – organic produce on offer this way has made it extremely attractive for the trade. This is a trend which is backed up by convincing figures. Organic produce is conquering the food trade. Organic agriculture is developing along a steep upward curve and the organic market is growing by double-digit percentages.

Partners of Naturland Zeichen GmbH are grasping the opportunity to profit from this rapidly expanding market. They derive benefit from the market contacts offered by Naturland’s network and the special creditability of the Naturland trademark. Naturland Zeichen GmbH establishes contact with trading partners and forges links at trade fairs and conferences or directly via Naturland’s processors. In one-on-one dialogue with the trade, catching the attention of policy-makers, information on new products and Naturland’s partners is disseminated.

Intrinsic to the Naturland trademark, which is administered by Naturland Zeichen GmbH, is an organic certification programme of the highest international standards. Naturland’s certification system is accredited under the accreditation programme of IFOAM and the international umbrella association of organic agriculture.

Trade fair participation by “Naturland & Partner”Naturland Zeichen GmbH organises joint booths at all relevant major trade fairs in Germany and abroad as a special service to Naturland’s partners, thereby giving them an opportunity to participate in joint booths at important trade fairs under the auspices of Naturland, e. g. at the international specialist trade fair for health food and natural products, BioFach, or at the Anuga, the greatest food fair in the world.

 Trade fairs

Martina Kratzer

Fon: +49 (0) 89-89 80 82-70

 m.kratzer(at)naturland.de

Markus Niedermeier

Fon +49 (0) 89-89 80 82-45

 m.niedermeier(at)naturland.de