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Welcome to Naturland

Naturland farmers and processors have been ground-breaking global pioneers for over 30 years. The world’s first ever conversion to organic agriculture of tea gardens in Sri Lanka and India in the 1980s was the prelude to our successful work on an international scale. Currently 65,000 farmers in 58 countries manage an area of some 440,000 hectares according to the Naturland standards. To Naturland, organic agriculture means combining tradition with modern practices and experience with the courage to adopt new approaches.
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Naturland Fair is the winner in Stiftung Warentests audit

StiWa Naturland Fair 250

Does purchasing products with a fair trade certification help to improve the situation for farmers? The German test magazine “Stiftung Warentest” is investigating this question in their current issue where they looked into six labels in detail. The answer of the auditors: “Yes, and most of all with Naturland Fair.”

The investigators where especially convinced by the “strong ecological and very strong social focus” of Naturland Fair as well as the consistant traceability of their certified products. Other tested certifications where Fairtrade, Hand in Hand (Rapunzel), Utz Certified, Rainforest Alliance Certified and GEPA fair+. “The highest standard is set by the Naturland Fair label” was the examiners conclusion.

In April a network of various European organic associations, inspection bodies and certifiers (Leading Organic Alliance, working group on social accountability) met in Sant’Onofrio, Calabria, to work jointly on the topic of social standards and social audits.

The meeting was part of what has become a two-year long working process on this subject. Naturland is contributing with now over ten years of experience in checking for conformity to social criteria.

Naturland honey is produced not only in Germany but also by Naturland beekeepers in Mexico, Nicaragua and Romania. Since the beekeepers in Germany only satisfy 20% of its domestic consumption, the majority of German demand is met by imports of honey.

Itunuvico, a co-operative in Mexico, is this year exporting Naturland honey for the first time. Because of the great demand for organic honey, Naturland is expecting a further increase in the number of beekeepers abroad.

Oikocredit and Naturland issued an invitation to a joint reception to be held on the evening of 10th February, 2016, in the Literaturhaus in Nuremberg, Germany. They were taking the opportunity afforded by the BioFach trade fair which attracts many partners of Naturland and Oikocredit to Nuremberg from all parts of the world.

The event was the most recent in a series, because Naturland had already arranged such joint meetings in prior years during the BioFach. However, the purpose of this year’s joint event with Oikocredit was to allow an exchange of information between the partner organisations of both these organisations and to consolidate existing relationships.